Floriade Venlo Principles

Regio Venlo is the first region in the world to embrace the principles of Cradle to Cradle (Waste = Food), with Floriade 2012 as the most outstanding project.

The Floriade Venlo Principles have been drawn up to emphasize this commitment:

Floriade Venlo Principles
Our mission is to use our Cradle to Cradle
framework as an engine for innovation.

Our Cradle to Cradle framework means:
We are native to our place
Our waste = food
Sun is our income
Our air, soil, and water are healthy
We design enjoyment for all generations

Our goal is a delightfully diverse, safe,
healthy and just world, with clean air,
water, soil and power — economically,
equitably, ecologically and elegantly
enjoyed.